Become a sponsor on the Celebrity Baby Blog and have your message seen by millions of women and moms. See why companies diverse as General Motors, Verizon, PBS Kids, JC Penney, Nintendo, Sprint, Kodak Gallery, Children's Motrin, and Nintendo have advertised on the Celebrity Baby Blog.
Not only is the Celebrity Baby Blog the original website about celebrities and their children, it is also the biggest baby blog. Our readers use the site as a trusted source for up-to-date style information and online shopping decisions.
- Upwards of 3 millions unique visitors and 7 million page views per month (contact us for latest numbers)
- 12,000+ daily RSS readers
- Google Page Rank - 6 (celebritybabyblog.com) and 4 (celebrity-babies.com)
- Alexa Rank - 20,920 (as of March 2008)
- 5,600+ Newsletter subscribers
Demographics
- 99% female
- 95% 18-39
- 35% HHI above $75k
- 83% have one child or more
- 42% are pregnant, trying to conceive or adopting a child
- Of those who have children, 28% have children under age 1, 36% have ages 1-3, 17% have ages 3-5
- 95% buy gifts for new parents
- 91% have made purchases online
High Quality Traffic = High Return on Investment
Blog advertising is the most effective type of advertisement because
our readers can instantly click to go to your website. You don’t get
this kind of conversion with traditional media.
Targeted Audience
Because we only accept ads that are targeted to our specific audience, our visitors trust that the ads they see on our site will benefit them. Our readers look to the products advertised on our site when they want to go shopping. In fact, 69% said that the Celebrity Baby Blog influences their shopping decisions.
Here are some interesting things about shopping our readers told us:
- 97% shop online.
- When shopping online, 60% said affordable prices and 20% said free shipping and handling were the most important factors.
- They are interested in buying products for their families and others, but specifically toys, onesies and tees, children’s clothing, diaper bags, blankets, baby’s clothing, baby gear, nursery gear, strollers, personalized gifts, infant accessories and novelty baby gifts.
Choices
We have advertising options to fit any budget and are happy to help you design a campaign that is just
right for your needs. We offer a variety of options including
IAB-standard graphic ads, advertorials and contests. We can work with
you to tailor a program to fit your needs and budget.
If you’d
like to partner with the Celebrity Baby Blog to reach our audience, contact sales AT celebrity-babies.com and we’ll come up with a campaign package to suit your needs.
If you'd like to buy an ad right now, visit Federated Media and use the following coupon codes to save up to 75% on our premium ads. (Leaderboard: cbb-leader2008, Medium Rectangle: cbb-medrect2008, Skyscraper: cbb-sky2008, 125x125 square: cbb-square2008)
Television
10/4/07 - Phoenix, AZ - Sonoran Living Live - KNXV-TV
9/30/07 – Baltimore, MD - Sunday Morning News - WBAL-TV
9/24/07 – Cleveland, OH - Good Company - WKYC-TV
9/21/07 – Jacksonville, FL - The Morning Show - WJXT-TV
1/9/07 - W*USA 9 Morning News (site mentioned)
12/28/06 - MSNBC LIVE, The Glamorous Life: 2006
11/14/06 - CNN Headline News Showbiz Tonight
8/29/06 - E! News Live (site screenshot showed and mentioned)
7/3/06 - Fox News Live, July 3, 2006
5/8/06 - VH1, “The Fabulous Life of Celebrity Kids”
Print
American Baby, March 2008
New Beginnings, January-February 2008
Boston Globe, February 2008
Radar Magazine, January 2008
Business Week, November 5, 2007
The Journal News, The Journal News (8/26/07)/Lower Hudson Online
Woman's Day (Australia) July 23rd issue
City Weekly Sunday Magazine (Australia) – June 2007
USA Today, Jun 18, 2007
O Magazine, May 2007
Pregnancy Magazine, May 2007
Us Weekly, January 27, 2007, January 1, 2007, February 26, 2006
BabyCenter Magazine, October 2006
Woman's Day Magazine, October 2006
Associated Press, July 31, 2006
Boston Globe, July 18, 2006
Los Angeles Times, July 3, 2006
Baby Couture Magazine, Summer 2006
Earnshaw’s, April 2006, “Buzzworthy”
Belly, Spring 2006, “Ask the Editors: Baby Wearing”
Cookie, November 2005
US Weekly, February 27, 2006, "Star Babies out of Wedlock"
Cookie, December 2005 - January 2006, “Star Burst”
Associated Press, December 20, 2005, “Oh, Celebrity Baby!”
Earnshaw’s, January 2006, “Almost Famous”
Cincinnati Enquirer, August 12, 2005, “Baby bellies go bare”
Also...
Featured on The Cradle, Alpha Mom, Cool Mom Picks, and Hot Moms Club.
Featured on the AOL Welcome screen
Featured multiple times on the USA Today Hip Click/Pop Candy blog by Whitney Matheson
Chosen as AOL Blog of the day, June 30, 2005
Featured in Knight Ridder/Tribune News Service, July 23, 2005, “Blog it: celebrity obsessed”
Recommended in the Sacramento Bee, August 9, 2005, “The to-do list”
Past advertisers have said...
I am still blown away by the quantity of enthusiastic members I have
acquired directly from Celebrity Baby Blog. Readers of Celebrity Baby
Blog appear to me to be the kind of people (and moms) that everyone
wants to reach - open to ideas and always looking for a good product
tip or fun story. Celebrity Baby Blog is one of the main reasons that
my company, How Fast They Grow, has grown so fast!
-Cathy Bennett, Founder & Owner, How Fast They Grow, Inc.
I'm extremely impressed by the tremendous increase in web traffic I've received from the giveaway. The exposure is awesome! Of course it helped that there was a product sighting
just days before. Business has been steady since the first Courtney
sighting. We had 8 sales within 45 minutes of the first sighting!
That’s fantastic for a small home based company that was virtually
unknown in the United States until recently! I’ve had 5 so far this
morning. We had bout 2200 Pageloads and 600 unique visitors on Monday
after the Courtney Thorne-Smith sighting. 3200 pageloads and 900 unique
vistors yesterday. That's the kind of traffic I usually get per week.
The sales rolled in steady throughout Monday from 7:30am to 9:30pm.
Readers obviously have a strong interest in the gear the celebrities
are sporting! Thank you very much.
-Shani Sam, Proprietor, Tot-to-Go
Baby Emi has reached a major milestone recently and that is preparing
our Cambodian Jingle Bells Anklet for national wholesale distribution.
We are so excited and never imagined that this would happen so soon!
We attribute our national recognition to you. CBB has done a fantastic
job in creating media buzz and brand awareness about our fabulously
unique product. You have been with us since its early infancy stages
and continue to provide us the support we need to grow. CBB has
afforded us the type of media buzz that is permanent and produces real
results. We pay tribute to Danielle and her team at Celebrity Baby Blog
for putting Baby Emi on the radar!
-Debbie Savage,
Owner,
Baby Emi Jewelry
In the past week alone I have received over 400+ hits per day and at
least 25 orders just from the visibility of your site! Advertising on
the Celebrity Baby Blog has been a gold mine for us. Plus we have
received wholesale requests as well. Thanks for everything.
-Alicia Shaffer, Goo-Ga Peanut Shell
Out of all the blogs out there, the Celebrity
Baby Blog delivers the best results. I see an enormous amount of
traffic from which always translates to sales. You get what you pay
for and the Celebrity Baby Blog is one of the only blogs I will
advertise with.
-Allison Friedland (no relation), Uncommonly Cute
Celebrity Baby Blog has proven to be a great fit for us. We've
received several hundred click-thrus just in the past couple of weeks,
with many sign-ups for our newsletter. This is the best advertisement
response we've had!
-Cecilia Leibovitz, Craftsbury Kids
Advertising with Celebrity Baby Blog has been a wonderful investment
for us. The exposure has been fantastic. We got almost 700 hits from
the 2 ads we ran. We will definitely keep advertising here!
-Michelle Cowan, My Little Ducks
Celebrity Baby Blog is BY FAR the BEST ad
investment I have made since being in business! Forget hits and visits
to our site... our orders and wholesale inquires made September the
best month in sales this year! The Celebrity Baby Blog is a great
avenue to generate business and I plan to stay with you guys as long as
possible. Thank you!
-Jackie Fair, Little Showoffs
In the time that our giveaway was posted, we got 2,000 new visitors just in 2 weeks!
-Jodi Mizumoto, Cupcake Boutique
It is incredible how vast your site's reach is. In the 2 week period
that we were on your site, not only was there an increase in sales, we
saw an IMPRESSIVE jump in our Alexa Ranking. In addition to our sales
and reach increase, our database of potential customers has doubled.
-Joshua Greenfield, INCHworm Inc.
Our advertising opportunities include:
- Advertorials
- Giveaways
- Graphic ads
- Text ads
- Holiday Shopping Guide
- The Shops at the Celebrity Baby Blog
Please contact Gina to discuss advertising and sponsorship opportunities. Please note that we charge a fee for giveaways.
Advertisers from 2007-present have included:
Aetna
Guiding Light (the soap opera)
General Motors - Chevy Malibu
Verizon
PBS Kids - Super WHY
PUR Water
Nintendo Wii
Hewlett-Packard
Starwood
Harper Collins
Children's Motrin
Sanyo
JC Penney
UWISHUNU
Sprint
Kodak Gallery
Comcast HD
McDonald's
Babystyle
Amazon Grocery, Amazon Endless
Frito-Lay
Nike
Monster.com
Kahlua
Nickelodeon
PBS Friend Day
Dockers
Fisher-Price Infants, Electronics
PBS - Curious George
Bush's Baked Beans
Best Buy
Healthy Child, Healthy World
Past advertisers have included:
Audible.com
Baby Bella USA
Baby Lulu
BabyRide.com
BBC America
Bebe au Lait
Beca Bags
Buttercup Kids
Chabah Shoes
ChicBlvd.com
Craftsbury Kids
Crib Rock Couture
Cupcake Boutique
Dan Zanes
Diapees & Wipees
Dimples & Dandelions
Dr. Moz- The GoodFather
Eden’s Bouquet
Fisher-Price
Fine Moments
Goo-Ga Peanut Shell
INCHworm Shoes
Infantile
Inspired Silver
IsaBooties
Jen Klair Kids
Just Too Cute
Kennebug Boutique
Little Showoffs
MayaLena
Milkdudz
Mod Mama
Modern Nursery
Mommy2Reese
MSNBC
My Little Ducks
Naissance on Melrose
National Wildlife Federation
Nature’s Baby Products
Neighborhoodies
Nikki Chris
Not Soap, Radio
Oliebollen
One Little Monkey
OurStory.com
patemm pad
Posh Baban
PETA
Photo Bug Baby Boutique
Pink Taffy Designs
Pinxav
Playtex
ProjectDU
Random House
RoadRunner
Shopzilla
SkipHop
Special Ops Media
Tiny Sprouts
TBS
The Green Guide
The Wee Boutique
Tigex
Tiny Prints & Tiny Prints Holidays
TJMaxx/HomeGoods
Tots Trends Weekly
Uncommonly Cute
Variety Careers
VH1
Walk-o-Long
Zutano